Motion typography

Kinetic typography has been extremely popular for many years, and nowadays we can see it everywhere from movie openings to ads and web design.

Unlike plain text documents, motion typography gives more creative freedom to communicate as the motion and appearance of the text can help to convey the message or just make it more eye-catching. Nowadays kinetic typography continues to develop and is usually seen as an element in marketing & advertising campaigns.

I think that motion typography is such an interesting and cool technique in digital design! I want to share a couple examples of kinetic typography which I find really eye-catching and visually pleasing.